BUSINESS ADMINISTRATION

 

Program Highlights

  • 3.5-year program for those who want to be business executives
  • Build 21st century skills: critical and creative thinking, emotional intelligence, digital literacy, and life-long learning
  • Offer specialized business knowledge: one major and one minor

The Business World has Changed Greatly

  • Tomorrow’s job may not exist. Non-traditional job functions arise.
  • New technologies lead to new businesses and new organizational structures.
  • Core business functions are now blurred.
  • Humans compete with AI and other digital solutions for jobs.


1st Semester

80,000 THB

 

Degree Name

Bachelor of Business Administration (B.B.A.)

Faculty

Martin de Tours School of Management and Economics

Department

Business Administration


Full Program

3.5 Years

607,700 THB

*Approximate Fees*

Remark: The aforementioned fees may be subject to change without period notice. 

 

Study Plan
Fees for International Students

ACADEMIC DEPARTMENTS



DIGITAL BUSINESS MANAGEMENT 

– “Harnessing Potential of Digital Technology to Create Tomorrow’s Business Leaders.”

The major provides the knowledge of integrating information technology and business processes to meet the information
needs of businesses, enabling them to achieve objectives productively and efficiently.

FANANCE AND RISK MANAGEMENT

–“The Impetus for Your Success."

Finance Program, MSME Business School, Assumption University, is affiliated with CFA Institute, a world premier association for investment management professionals, under CFA Institute University Affiliation Program since 2018. Finance major prepares the students for achieving professional certifications in finance such as CFA, FRM, and CFP®.

HOSPITALITY AND
TOURISM MANAGEMENT

- “The World’s Largest Industry Discover the Learning Opportunities."

The major emphasizes on management skills essential for working in hotels, tourism and other hospitality businesses through the development of personality, attitudes and knowledge, meeting the needs of the service industry.

GLOBAL BUSINESS MANAGEMENT

- “Cultivating an Entrepreneurial Mindset with Leadership Qualities to Drive Performance"

The major emphasizes on management, leadership, entrepreneurship and innovation It enhances students’ managerial competencies and skills to become leaders of organization and entrepreneurs of new businesses.

MARKETING

– “The Momentum of Active Learning."

The major focuses on strengthening students’ knowledge in marketing principles and theories as well as analytical, innovative and creative skills in developing a comprehensive marketing plan, serving consumer needs and organizational objectives The major emphasizes on hands on experience through on the job training, internship and industry linkage.

 

REAL ESTATE

– “Real Knowledge and Experience in Real Estate."

The major focuses on real estate development, real estate appraisal, property management, financial and investment analysis, building design and construction technologies, and project management.

BUSINESS ADMINISTRATION DESIGN IT YOURSELF